Your Marketing Agency's Technical Partner

Robust tracking, faster sites, cleaner data — specialist marketing technology work other dev teams get stuck on, delivered white-label under your brand.

Our Work Includes
About

Hi, I’m Rik - Founder & Chief Engineer

After years working across agencies and client-side teams, I kept seeing the same thing — brilliant marketers being let down by the technical side. Broken tracking implementations, data they can't rely on, slow sites, frustration with dev teams who don't understand the marketing layer.

So I built PTLab to fix that.

You get me — a senior marketing technology specialist — and a small team of experts on call for your agency, so your clients' campaigns perform, their data can be trusted, and everything just works. Without the hiring.

Photo of Rik - Founder and Chief Engineer

Services

Everything delivered white-label - ready for your agency to package and offer under its own brand.

Tracking & Analytics New implementations or broken ones - we handle both. GA4, GTM, Meta Pixel, Meta CAPI, Google Ads, and server-side setups that actually hold up.

Performance & Core Web Vitals Slow sites lose clients money. We diagnose and fix the bottlenecks — page speed, Core Web Vitals and technical SEO — so your clients' sites are fast, stable and ranking.

Cookie Consent & Compliance Consent gating that keeps tracking intact without falling foul of GDPR. Done correctly, not just ticked off.

✔ WCAG Accessibility & ADA Compliance Most dev teams don't get this right. Less risk for your clients, a valuable service you can offer.

Custom Development & Implementations React, Node, full-stack, headless, HubSpot, Salesforce - if your dev team hits a wall, we probably haven't.

Ongoing Technical Ownership We embed behind the scenes, white-label, as part of your team making sure everything is accurate and maintained.

GA4
GTM
Meta Pixel
Meta CAPI
Google Ads
Page Speed
ADA Compliance
Accessibility
HubSpot
Salesforce
Cloudflare
WordPress
Shopify
Craft CMS
Webflow
React
Node.js
PHP
.NET
iOS
Android
Technical SEO

Our Work

Real problems solved. Results agencies can show their clients.

Daou Vineyards
GA4, GTM, Meta Pixel & CAPI, iOS Facebook SDK, WCAG compliance — full tracking rebuild and implementation for a global wine brand.
Pine Ridge Vineyards
Meta Pixel & Conversion API implementation for accurate ad tracking that actually holds up.
NeighborShare
Custom React gift card and donation system — their dev team hit a wall, we delivered it.
New Releases Now
Craft CMS build with advanced technical SEO and a 98+ PageSpeed score — ranking on Google page one for multiple terms.

"PTLab provided insights and perfect execution — things that are hard to find in the web development world." — Jolie Curran, Marketing Director, RizeHQ

Let's Talk

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